President's Message: December

The Happiest Time of the Year

The holidays are officially upon us! Unlike the hype we saw in the stores as early as October, they are really here. Christmas lights twinkle on homes, festive trees and decorations are everywhere we turn, and the presents, oh, the presents! Best of all, DSC’s 40th Convention is just around the corner.

I am truly a kid in a candy store when it comes to the convention. The aisles and aisles of everything and anything any outdoorsman (or outdoorswoman!) could want, plus tons of stuff you never knew you wanted until you see it there.

Firearms of every shape and size, make and model? Yes!

Optics to go with those firearms? Yes!

Gear for every size, experience, and climate? You bet!

Art and décor to suit even the most discerning taste? Of course!

Exotic trips and hunts to every continent? Got that too.

Forward fashion for comfort and style? Oh yeah.

Seminars to educate you on where to start? Naturally.

Some of the most incredible and unique taxidermy in the world? We got it.

Exciting live and silent auctions with unique opportunities? Check.

Banquets to recognize industry difference-makers and raise money for conservation? Yep.

Texas-sized hospitality, the best volunteers, and the most welcoming convention? 100%


To be abundantly clear, DSC’s convention is happening! While we know not all of our friends from around the globe will be able to travel to the U.S. at this time, this does not preclude U.S. citizens from booking trips and traveling abroad (in most cases). I can assure you, plenty of opportunities will still exist, and you certainly don’t want to miss out. I can’t think of a better place to start making your Christmas wish list for next year or get a jump on your 2022 shopping! It’s never too early to start planning your next adventure!


It is time. It is time to gather together again, to see old friends and make some new ones. It is time to get back to travel and sharing campfires. It is time to explore, to see something new. It is time to return to what we know and love. It is time.


DSC’s doors will open on January 6 at 9 a.m., and I will anxiously be waiting to greet you there. Until then, have a very happy and safe holiday season!


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